Changing the Minds of Skeptics : How Strategic Communications Can Build Momentum for Tax Reform
The project, a joint initiative of the investment climate department and International Finance Corporation (IFC) advisory services in the Middle East and North Africa, was launched in response to the Yemeni government's request for assistance with tax reform, a central part of its broad reform plan. The 18-month first phase, which ended in June 2009, focused on the groundwork including process mapping, drafting of the income tax law, a compliance cost survey, and so on, as well as preparation of a communications strategy to support the work of second phase, which just began in FY10.
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| Format: | Brief biblioteca |
| Language: | English |
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World Bank, Washington, DC
2009-11
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| Subjects: | ADVERTISING, BEST PRACTICE, BEST PRACTICES, BUSINESS ENVIRONMENT, BUSINESSES, CHAMBERS OF COMMERCE, COLLECTION OF DATA, COMPLIANCE COST, CUSTOMER SERVICES, DEGREE OF RISK, GROUP INVESTMENT, INCOME, INCOME TAX, INVESTMENT CLIMATE, LEGAL FRAMEWORK, LOCAL MARKET, MEDIA RELATIONS, MEDIUM ENTERPRISE, OUTPUT, PAYMENT OF TAXES, POLITICAL ECONOMY, PRIVATE SECTOR, PUBLIC RELATIONS, RADIO, RESULT, RESULTS, SALES TAX, SUSTAINABLE REFORM, TAX, TAX BASE, TAX CONSULTANTS, TAX EVASION, TAX LAW, TAX RATE, TAX REFORM, TAX SIMPLIFICATION, TAX SYSTEM, TAXATION, TAXATION RATES, TAXPAYER, TAXPAYERS, TRANSPARENCY, |
| Online Access: | http://documents.worldbank.org/curated/en/2009/11/11370669/changing-minds-skeptics-strategic-communications-can-build-momentum-tax-reform http://hdl.handle.net/10986/10516 |
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