Intelligent Tourist Destinations: The Foundations Of Tourism Recovery

The world tourism sector is experiencing the worst situation in its history due to the health crisis caused by COVID-19. The problem is especially pressing in countries such as Spain, which had an important tourism sector directly employing nearly 3 million people—13% of the total employment—and accounting for about 12% of its GDP. In order to recover, Spain is betting on the Intelligent Tourist Destinations (ITD) model and the ITD Network that encompasses them. The ITD methodology is based on 5 lines of action: Governance, Innovation, Technology, Sustainability and Accessibility. It is also important to know and use the tourist intelligence systems that allow a correct decision making process.

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Principais autores: García Moreno, Beatriz, Fernández Alcantud, Andrés
Formato: Digital revista
Idioma:spa
Publicado em: Instituto de Investigaciones en Turismo, Facultad de Ciencias Económicas, Universidad Nacional de La Plata 2020
Acesso em linha:https://revistas.unlp.edu.ar/ayana/article/view/10827
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Resumo:The world tourism sector is experiencing the worst situation in its history due to the health crisis caused by COVID-19. The problem is especially pressing in countries such as Spain, which had an important tourism sector directly employing nearly 3 million people—13% of the total employment—and accounting for about 12% of its GDP. In order to recover, Spain is betting on the Intelligent Tourist Destinations (ITD) model and the ITD Network that encompasses them. The ITD methodology is based on 5 lines of action: Governance, Innovation, Technology, Sustainability and Accessibility. It is also important to know and use the tourist intelligence systems that allow a correct decision making process.