Culture, identity and alternatives to the consumer culture

This article explores questions of identity and culture in relation to the present systemic crises that confront human life on the planet, problematizing the pursuit of economic growth and consumerist culture. It uses the concept of Ideology-Action-Structure complexes to understand the saturating nature of social, political and economic domination, and then explores interventions in these complexes, which all have characteristics of informal education, to promote cultural growth, create new settings and establish a counter-hegemonic ideology and alliance. It is suggested that by joining up fragmented local interventions and movements, there is hope that society's way of life can be shifted to one where cultural enrichment supports a less resource-exploitative economic and cultural model.

Bibliographic Details

Main Authors:	Kagan,Carolyn M., Burton,Mark H.
Format:	Digital revista
Language:	English
Published:	Setor de Educação da Universidade Federal do Paraná 2014
Online Access:	http://old.scielo.br/scielo.php?script=sci_arttext&pid=S0104-40602014000300006
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