THE VALUE NETWORK OF AN ORGANIZATION OF DAIRY CATTLE PRODUCERS IN MUNICPALITY OF XICO, VERACRUZ, MEXICO

THE VALUE NETWORK OF AN ORGANIZATION OF DAIRY CATTLE PRODUCERS IN MUNICPALITY OF XICO, VERACRUZ, MEXICO

Objective:Characterize the growers and the dairy cattle value network in the municipality of Xico, Veracruz, based on interviews with key actors to analyze the concerns and issues and the identification of opportunity areas to improve cattle ranchers competitiveness. Design/methodology/approach:Interviews to 30 cattle ranchers selected by targeted sampling and snowballing, semi-structured interviews with key actors, and revision of documentary information were performed, to identify producer profiles and the structure of the value network. Results:Milk producers in Xico are the third generation dedicated to that activity; they are classified as small (83%) and medium (17%) cattle ranchers, with a mean age of 56.0 ± 12.1 years, and 30.0 ± 15.1 years of experience; they have 55.0 ± 33.8 heads per producer, producing 241 ± 156.8 L day-1; 57% of them have mechanical milking and cold tank storage. Their marketing channels are Nestlé and Liconsa, regional cheese factories, and direct sales to consumers within the municipality. Growers interact with the Local Xico Livestock Association (LXLA) for paperwork related to cattle management and for supplies purchase. Limitations/implications: Successors must be prepared to maintain the active in the region. Findings/conclusions: Producers have the experience, vocation, resources, and infrastructure to produce milk offered for sale, primarily to Nestlé and Liconsa. The LXLA is the center of the network and it has the capacity to promote dairy activity to generate benefits for the chain of actors in the value network. Keywords:value network, key actors, union organization, productive chain, associativity.

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Main Authors: García-Rodríguez, Diego A., Pérez-Hernández, Ponciano, Arellano-Gámez, Lucrecia, López-Ortiz , Silvia, Aguilar-Ávila, Jorge
Format: Digital revista
Language:spa
Published: Colegio de Postgraduados 2022
Online Access:https://revista-agroproductividad.org/index.php/agroproductividad/article/view/2080
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institution COLPOS
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country México
countrycode MX
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databasecode rev-agroproductividad-mx
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region America del Norte
libraryname Departamento de documentación y biblioteca de COLPOS
language spa
format Digital
author García-Rodríguez, Diego A.
Pérez-Hernández, Ponciano
Arellano-Gámez, Lucrecia
López-Ortiz , Silvia
Aguilar-Ávila, Jorge
spellingShingle García-Rodríguez, Diego A.
Pérez-Hernández, Ponciano
Arellano-Gámez, Lucrecia
López-Ortiz , Silvia
Aguilar-Ávila, Jorge
THE VALUE NETWORK OF AN ORGANIZATION OF DAIRY CATTLE PRODUCERS IN MUNICPALITY OF XICO, VERACRUZ, MEXICO
author_facet García-Rodríguez, Diego A.
Pérez-Hernández, Ponciano
Arellano-Gámez, Lucrecia
López-Ortiz , Silvia
Aguilar-Ávila, Jorge
author_sort García-Rodríguez, Diego A.
title THE VALUE NETWORK OF AN ORGANIZATION OF DAIRY CATTLE PRODUCERS IN MUNICPALITY OF XICO, VERACRUZ, MEXICO
title_short THE VALUE NETWORK OF AN ORGANIZATION OF DAIRY CATTLE PRODUCERS IN MUNICPALITY OF XICO, VERACRUZ, MEXICO
title_full THE VALUE NETWORK OF AN ORGANIZATION OF DAIRY CATTLE PRODUCERS IN MUNICPALITY OF XICO, VERACRUZ, MEXICO
title_fullStr THE VALUE NETWORK OF AN ORGANIZATION OF DAIRY CATTLE PRODUCERS IN MUNICPALITY OF XICO, VERACRUZ, MEXICO
title_full_unstemmed THE VALUE NETWORK OF AN ORGANIZATION OF DAIRY CATTLE PRODUCERS IN MUNICPALITY OF XICO, VERACRUZ, MEXICO
title_sort value network of an organization of dairy cattle producers in municpality of xico, veracruz, mexico
description Objective:Characterize the growers and the dairy cattle value network in the municipality of Xico, Veracruz, based on interviews with key actors to analyze the concerns and issues and the identification of opportunity areas to improve cattle ranchers competitiveness. Design/methodology/approach:Interviews to 30 cattle ranchers selected by targeted sampling and snowballing, semi-structured interviews with key actors, and revision of documentary information were performed, to identify producer profiles and the structure of the value network. Results:Milk producers in Xico are the third generation dedicated to that activity; they are classified as small (83%) and medium (17%) cattle ranchers, with a mean age of 56.0 ± 12.1 years, and 30.0 ± 15.1 years of experience; they have 55.0 ± 33.8 heads per producer, producing 241 ± 156.8 L day-1; 57% of them have mechanical milking and cold tank storage. Their marketing channels are Nestlé and Liconsa, regional cheese factories, and direct sales to consumers within the municipality. Growers interact with the Local Xico Livestock Association (LXLA) for paperwork related to cattle management and for supplies purchase. Limitations/implications: Successors must be prepared to maintain the active in the region. Findings/conclusions: Producers have the experience, vocation, resources, and infrastructure to produce milk offered for sale, primarily to Nestlé and Liconsa. The LXLA is the center of the network and it has the capacity to promote dairy activity to generate benefits for the chain of actors in the value network. Keywords:value network, key actors, union organization, productive chain, associativity.
publisher Colegio de Postgraduados
publishDate 2022
url https://revista-agroproductividad.org/index.php/agroproductividad/article/view/2080
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spelling oai:ojs.pkp.sfu.ca:article20802022-04-05T20:14:50Z THE VALUE NETWORK OF AN ORGANIZATION OF DAIRY CATTLE PRODUCERS IN MUNICPALITY OF XICO, VERACRUZ, MEXICO The value network of an organization of dairy cattle producers in the municipality of Xico, Veracruz, Mexico García-Rodríguez, Diego A. Pérez-Hernández, Ponciano Arellano-Gámez, Lucrecia López-Ortiz , Silvia Aguilar-Ávila, Jorge value network, key actors, union organization, productive chain, associativity. Value network, key actors, union organization, productive chain, associativity. Objective:Characterize the growers and the dairy cattle value network in the municipality of Xico, Veracruz, based on interviews with key actors to analyze the concerns and issues and the identification of opportunity areas to improve cattle ranchers competitiveness. Design/methodology/approach:Interviews to 30 cattle ranchers selected by targeted sampling and snowballing, semi-structured interviews with key actors, and revision of documentary information were performed, to identify producer profiles and the structure of the value network. Results:Milk producers in Xico are the third generation dedicated to that activity; they are classified as small (83%) and medium (17%) cattle ranchers, with a mean age of 56.0 ± 12.1 years, and 30.0 ± 15.1 years of experience; they have 55.0 ± 33.8 heads per producer, producing 241 ± 156.8 L day-1; 57% of them have mechanical milking and cold tank storage. Their marketing channels are Nestlé and Liconsa, regional cheese factories, and direct sales to consumers within the municipality. Growers interact with the Local Xico Livestock Association (LXLA) for paperwork related to cattle management and for supplies purchase. Limitations/implications: Successors must be prepared to maintain the active in the region. Findings/conclusions: Producers have the experience, vocation, resources, and infrastructure to produce milk offered for sale, primarily to Nestlé and Liconsa. The LXLA is the center of the network and it has the capacity to promote dairy activity to generate benefits for the chain of actors in the value network. Keywords:value network, key actors, union organization, productive chain, associativity. Objective: To characterize the producers and the dairy cattle value network in the municipality of Xico, Veracruz, Mexico, through interviews with key actors with the aim of analyzing the problem and identifying areas of opportunity that improve the competitiveness of ranchers. Design/methodology/approach: Interviews were conducted with n=30 ranchers selected by targeted and snowball sampling. Semi-structured interviews were conducted with key actors. The documentary information was reviewed, resulting in the identification of the profile of the producers and the structure of the value network. Results: Dairy producers in Xico are the third generation devoted to this activity. They are small- (83%) and medium-sized (17%) ranchers. They are 56.0 ± 12.1 years old and have 30.0 ± 15.1 years of experience. They have 55.0 ± 33.8 animals and produce 241 ± 156.8 L day-1. Fifty-seven percent have mechanical milking and cooling equipment. They sell their product to Nestlé and Liconsa, regional cheese factories, and directly to consumers within the municipality. The producers constantly interact with the Asociación Ganadera Local de Xico (AGLX) for matters related to cattle management and input purchase. Limitations/implications: If the regional activity is to be maintained, the generational replacement must be prepared. Findings/Conclusions: The producers have the experience, calling, resources, and infrastructure to produce and sell milk, mainly to Nestlé and Liconsa. The AGLX is the hub of the network and can promote dairy activity to generate benefits for the actors of the value chain and network. Colegio de Postgraduados 2022-04-01 info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion application/pdf https://revista-agroproductividad.org/index.php/agroproductividad/article/view/2080 10.32854/agrop.v15i3.2080 AgroP; 2022: EARLY ACCESS (Vol. III) Agro Productividad; 2022: EARLY ACCESS (Vol. III) 2594-0252 2448-7546 spa https://revista-agroproductividad.org/index.php/agroproductividad/article/view/2080/1795 Derechos de autor 2022 Agro Productividad

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