Willingness to pay for organic food in Argentina: evidence from a consumer survey
Throughout these last years, organic agriculture has undergone a remarkable expansion due, among other things, to the greater interest shown by consumers aware of food safety concerns involving real or perceived quality risk. The paper aims to estimate consumers' willingness to pay (WTP) for organic food products available in the Argentinean domestic market, with a view to providing some useful insights to gain support and outline strategies for promotion of organic production, marketing, regulation, and labeling programs of organic food products. A Binomial Multiple Logistic Regression model is estimated with data from a food consumption survey conducted in Buenos Aires city, Argentina, in April 2005. The Contingent Valuation Method was chosen in order to calculate their WTP for five organic selected products: regular milk, leafy vegetables, whole wheat flour, fresh chicken and aromatic herbs. The empirical results reveal that consumers are willing to pay a premium for these products and that although prices play an important role, lack of store availability and of a reliable regulatory system to mitigate quality risks constraint consumption of organic products in this country.
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Wageningen Academic Publishers
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Subjects: | Alimentos Orgánicos, Comportamiento del Consumidor, Disposición a Pagar, |
Online Access: | https://nulan.mdp.edu.ar/id/eprint/1285/ https://nulan.mdp.edu.ar/id/eprint/1285/1/rodriguez-etal-2009.pdf |
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dig-nulan-ar-12852024-03-11T14:04:14Z Willingness to pay for organic food in Argentina: evidence from a consumer survey Rodríguez, Elsa Mirta M. Lacaze, María Victoria Lupín, Beatriz Throughout these last years, organic agriculture has undergone a remarkable expansion due, among other things, to the greater interest shown by consumers aware of food safety concerns involving real or perceived quality risk. The paper aims to estimate consumers' willingness to pay (WTP) for organic food products available in the Argentinean domestic market, with a view to providing some useful insights to gain support and outline strategies for promotion of organic production, marketing, regulation, and labeling programs of organic food products. A Binomial Multiple Logistic Regression model is estimated with data from a food consumption survey conducted in Buenos Aires city, Argentina, in April 2005. The Contingent Valuation Method was chosen in order to calculate their WTP for five organic selected products: regular milk, leafy vegetables, whole wheat flour, fresh chicken and aromatic herbs. The empirical results reveal that consumers are willing to pay a premium for these products and that although prices play an important role, lack of store availability and of a reliable regulatory system to mitigate quality risks constraint consumption of organic products in this country. Wageningen Academic Publishers 2009 https://nulan.mdp.edu.ar/id/eprint/1285/ application/pdf eng https://nulan.mdp.edu.ar/id/eprint/1285/1/rodriguez-etal-2009.pdf In Canavari, Maurizio <https://nulan.mdp.edu.ar/view/creators/Canavari=3AMaurizio=3A=3A.html>; Cantore, Nicola <https://nulan.mdp.edu.ar/view/creators/Cantore=3ANicola=3A=3A.html>; Castellini, Alessandra <https://nulan.mdp.edu.ar/view/creators/Castellini=3AAlessandra=3A=3A.html>; Pignatti, Erika <https://nulan.mdp.edu.ar/view/creators/Pignatti=3AErika=3A=3A.html> y Spadoni, Roberta <https://nulan.mdp.edu.ar/view/creators/Spadoni=3ARoberta=3A=3A.html> (Eds.), International marketing and trade of quality food products (pp. 297-314). Netherlands: Wageningen Academic Publishers. ISBN 978-90-8686-089-0. 10.3920/9789086866618_020 <https://doi.org/10.3920/9789086866618_020> Argentina info:eu-repo/semantics/altIdentifier/doi/10.3920/9789086866618_020 info:eu-repo/semantics/bookPart info:ar-repo/semantics/parte de libro info:eu-repo/semantics/publishedVersion Fil: Rodríguez, Elsa Mirta M. Universidad Nacional de Mar del Plata. Facultad de Ciencias Económicas y Sociales; Argentina. Fil: Lacaze, María Victoria. Universidad Nacional de Mar del Plata. Facultad de Ciencias Económicas y Sociales; Argentina. Fil: Lupín, Beatriz. Universidad Nacional de Mar del Plata. Facultad de Ciencias Económicas y Sociales; Argentina. Alimentos Orgánicos Comportamiento del Consumidor Disposición a Pagar info:eu-repo/semantics/closedAccess https://creativecommons.org/licenses/by-nc-nd/4.0/deed.es |
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Alimentos Orgánicos Comportamiento del Consumidor Disposición a Pagar Alimentos Orgánicos Comportamiento del Consumidor Disposición a Pagar |
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Alimentos Orgánicos Comportamiento del Consumidor Disposición a Pagar Alimentos Orgánicos Comportamiento del Consumidor Disposición a Pagar Rodríguez, Elsa Mirta M. Lacaze, María Victoria Lupín, Beatriz Willingness to pay for organic food in Argentina: evidence from a consumer survey |
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Throughout these last years, organic agriculture has undergone a remarkable expansion due, among other things, to the greater interest shown by consumers aware of food safety concerns involving real or perceived quality risk. The paper aims to estimate consumers' willingness to pay (WTP) for organic food products available in the Argentinean domestic market, with a view to providing some useful insights to gain support and outline strategies for promotion of organic production, marketing, regulation, and labeling programs of organic food products. A Binomial Multiple Logistic Regression model is estimated with data from a food consumption survey conducted in Buenos Aires city, Argentina, in April 2005. The Contingent Valuation Method was chosen in order to calculate their WTP for five organic selected products: regular milk, leafy vegetables, whole wheat flour, fresh chicken and aromatic herbs. The empirical results reveal that consumers are willing to pay a premium for these products and that although prices play an important role, lack of store availability and of a reliable regulatory system to mitigate quality risks constraint consumption of organic products in this country. |
format |
info:eu-repo/semantics/bookPart |
topic_facet |
Alimentos Orgánicos Comportamiento del Consumidor Disposición a Pagar |
author |
Rodríguez, Elsa Mirta M. Lacaze, María Victoria Lupín, Beatriz |
author_facet |
Rodríguez, Elsa Mirta M. Lacaze, María Victoria Lupín, Beatriz |
author_sort |
Rodríguez, Elsa Mirta M. |
title |
Willingness to pay for organic food in Argentina: evidence from a consumer survey |
title_short |
Willingness to pay for organic food in Argentina: evidence from a consumer survey |
title_full |
Willingness to pay for organic food in Argentina: evidence from a consumer survey |
title_fullStr |
Willingness to pay for organic food in Argentina: evidence from a consumer survey |
title_full_unstemmed |
Willingness to pay for organic food in Argentina: evidence from a consumer survey |
title_sort |
willingness to pay for organic food in argentina: evidence from a consumer survey |
publisher |
Wageningen Academic Publishers |
url |
https://nulan.mdp.edu.ar/id/eprint/1285/ https://nulan.mdp.edu.ar/id/eprint/1285/1/rodriguez-etal-2009.pdf |
work_keys_str_mv |
AT rodriguezelsamirtam willingnesstopayfororganicfoodinargentinaevidencefromaconsumersurvey AT lacazemariavictoria willingnesstopayfororganicfoodinargentinaevidencefromaconsumersurvey AT lupinbeatriz willingnesstopayfororganicfoodinargentinaevidencefromaconsumersurvey |
_version_ |
1794793307176435712 |