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Handbook of Product and Service Development in Communication and Information Technology [electronic resource] /
Have you ever considered ... *How to efficiently organize and manage the multiple, parallel development projects of ICT? *How to systematically channel your team's creativity to high quality products and services? *How your company can best benefit from university research? *What are the meaning and realization of quality systems in modern ICT organizations and processes? *How to design user interfaces to maximize product usability and market value? *How to maximize the benefits of Internet in your product development and marketing? *What are the roles and important practices of patenting, and licensing in the US and Europe? This book aims to give you a top-down treatment in these and many other important topics of ICT product and service development. Our primary objective is to provide you with an eagle-eye view both in theory and in practice and to trace the state-of-the-art development. Book authors come both from universities and industry giving thus a theory and practice balancing touch for the material.
| Main Authors: | , , |
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| Format: | Texto biblioteca |
| Language: | eng |
| Published: |
Boston, MA : Springer US,
2003
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| Subjects: | Business., Leadership., Management., Industrial management., Computer communication systems., Mass media., Law., Electrical engineering., Business and Management., Business Strategy/Leadership., Communications Engineering, Networks., Innovation/Technology Management., Electrical Engineering., Computer Communication Networks., Media Law., |
| Online Access: | http://dx.doi.org/10.1007/b105839 |
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